The Denver-based low-cost airline Frontier Airlines recently said that it would change its name to “Frontier Airlines, A Whole Different Animal.” The airline’s goal to give its customers a special and distinctive flying experience is intended to be reflected in the rebranding effort, which also emphasises the airline’s strong commitment to offering low tickets. By changing its name, Frontier Airlines’ name change aims to stand out from its rivals and fortify its brand identity in the fiercely competitive airline sector.
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